Technology | Corporate Event News

The Event Tech Tribe: Reinventing the Business of Event Technology

Many corporate event professionals are not overly tech-confident. It’s not their core business. But in order to get the most out of most event software, you often need to have a deep technical understanding of how things work behind the scenes.

Integration between event software tools can be challenging, is often just cobbling disparate technology together, and may be complex enough to require involvement from IT. Even single-provider solutions may be conglomerations from acquisitions rather than being built to work as a whole.

GlobalMeet Launches Guest Speaker Management Tool For Virtual Events

While audience participation is a critical aspect of any effective and engaging virtual meeting or event, it’s important for event managers to properly vet and prepare guest speakers for panels or live Q&As to protect their event’s integrity and brand image.

Tech News: Simpleview-SKYNAV and Hubilo-ETL, Las Vegas Partnerships, Crowd Connected Accolade

The new year is bringing plenty of fresh technology solutions to help event professionals, exhibitors, sponsors and destinations stay on top of the ever-changing events landscape, as well as industry recognitions. Read on for some of the latest event tech developments.

Reporting Standards for Digital Events Launched as Industry-Wide Initiative

As the COVID-19 pandemic shifted the event industry from in-person to virtual and hybrid over the past two years, a new challenge emerged: a lack of measurement standards for digital events. Enter global assurance provider BPA Worldwide, which formed a working group of 15 representatives from all segments of the industry to tackle the issue and create the newly launched Reporting Standards for Digital Events (RSDE).

Predictive Marketing Set to Have Big Impact

Predictive Marketing involves using sophisticated algorithms and cloud-based computing to make smarter marketing decisions and deliver personalized content to users based on their browsing history, goal-based actions, and demographic data.

Business Events Canada Launches Digital Hub for International Meeting and Event Planners

Business Events Canada (BEC) recently launched a new website designed to attract international meetings, conventions and incentive events to Canada and its myriad event and tourism destinations.

Supported by BEC’s content team, the digital hub is geared toward U.S., U.K. and international meeting and event planners and decision-makers.

According to BEC officials, more than 8,000 international conferences are held across Canada each year.